{"id":6076,"date":"2020-11-10T12:16:20","date_gmt":"2020-11-10T18:16:20","guid":{"rendered":"http:\/\/kmbrian.com\/blog\/?p=6076"},"modified":"2020-12-18T11:46:00","modified_gmt":"2020-12-18T17:46:00","slug":"sales-tips","status":"publish","type":"post","link":"http:\/\/kmbrian.com\/blog\/sales-tips\/","title":{"rendered":"5 Sales Tips to Help You Close More Deals"},"content":{"rendered":"<p>Are you tired of being told to \u201c<em>dive into <a href=\"http:\/\/www.webopedia.com\/definitions\/buyer-persona\/\" target=\"_blank\" rel=\"noopener noreferrer\">customer personas<\/a><\/em>?\u201d<\/p>\n<p>The stream of content online telling you how to close more deals and win more revenue for your company is endless. But let\u2019s be honest, you\u2019re already racing against the clock to get more done, right?<\/p>\n<p>And you\u2019re probably swamped with a laundry list of sales tips that seem effective, but demand time that you don\u2019t have spare.<\/p>\n<p>You need quick wins that work, like yesterday. And in this post, you\u2019re going to get them. Keep reading for 5 quick sales tips that tilt the odds of closing in your favor without costing more than 5 minutes of your time.<\/p>\n<h2>Use the \u201cso what?\u201d test to transform your pitch<\/h2>\n<p>A feature is just a detail about your product. A benefit, however, shows how that feature will help your prospect. Make sure you\u2019re selling features over benefits by using the \u201cso what?\u201d <a href=\"http:\/\/www.nutshell.com\/blog\/sales-copywriting-rules-for-high-converting-copy\/\" target=\"_blank\" rel=\"noopener noreferrer\">sales copywriting test<\/a>.<\/p>\n<p>Simply go through the list of features\/facts for your product and ask yourself: \u201cSo what?\u201d<\/p>\n<p>It sounds simple, but this is a great way to sell better by putting yourself into your prospect\u2019s shoes.<\/p>\n<p>Imagine you\u2019re pitching prospects a web intelligence tool, like <a href=\"http:\/\/www.leadfeeder.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Leadfeeder<\/a>, here\u2019s how the \u201cso what?\u201d test transforms your pitch:<\/p>\n<ul>\n<li>Our tool shows you which companies visit your website<\/li>\n<li>You can also use our trial \u201cLite\u201d version for free<\/li>\n<\/ul>\n<p>After using the \u201cso what?\u201d test, you communicate in a way that conveys value:<\/p>\n<ul>\n<li>By showing you which companies visit your site, our tool lets you generate more leads quickly<\/li>\n<li>Using the \u201cLite\u201d version, you can generate leads without paying for them<\/li>\n<\/ul>\n<p>That\u2019s a huge difference in persuasiveness, don\u2019t you think?<\/p>\n<p>If you haven\u2019t tried the \u201cso what\u201d test already, give it a shot. List all the important facts and features about your product\/service, then convert each feature into a benefit by putting yourself in your prospect\u2019s shoes and asking \u201cso what?\u201d.<\/p>\n<h2>Record your calls to reveal \u201cgolden\u201d sales data<\/h2>\n<p>If you\u2019re not recording sales calls, you\u2019re losing precious, easy to capture sales data.<\/p>\n<p>Calls and meetings play a critical role in the buyer journey. They are an opportunity to understand who your prospect is, what their unique challenges are, and most importantly, how your product helps them conquer those challenges.<\/p>\n<p>By recording calls, you quickly store, capture and validate all the information above. This gives you a deeper insight into who you\u2019re selling to, which can be used to quickly fine-tune your pitch and present your product in a way that appeals to your prospect.<\/p>\n<p>With the right technology, tracking calls and meetings is easy. Start by using the Sales Navigator mobile app to log call length, duration, and the relevant LinkedIn contact that you\u2019re connected to.<\/p>\n<p>This will make follow-up conversations much smoother because you don\u2019t have to leave the LinkedIn app.<\/p>\n<p>If you want to take this further, consider an external call tracking\/deal intelligence software like <a href=\"http:\/\/www.gong.io\/people-intelligence\/\" target=\"_blank\" rel=\"noopener noreferrer\">Gong.io<\/a>.<\/p>\n<p><img data-attachment-id=\"6077\" data-permalink=\"http:\/\/kmbrian.com\/blog\/sales-tips\/word-image-603\/\" data-orig-file=\"http:\/\/i1.wp.com\/kmbrian.com\/blog\/wp-content\/uploads\/2020\/11\/word-image-1.png?fit=1296%2C936&amp;ssl=1\" data-orig-size=\"1296,936\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"word-image\" data-image-description=\"\" data-medium-file=\"http:\/\/i1.wp.com\/kmbrian.com\/blog\/wp-content\/uploads\/2020\/11\/word-image-1.png?fit=300%2C217&amp;ssl=1\" data-large-file=\"http:\/\/i1.wp.com\/kmbrian.com\/blog\/wp-content\/uploads\/2020\/11\/word-image-1.png?fit=700%2C506&amp;ssl=1\" loading=\"lazy\" width=\"700\" height=\"506\" class=\"wp-image-6077\" src=\"http:\/\/i1.wp.com\/kmbrian.com\/blog\/wp-content\/uploads\/2020\/11\/word-image-1.png?resize=700%2C506&#038;ssl=1\" srcset=\"http:\/\/i1.wp.com\/kmbrian.com\/blog\/wp-content\/uploads\/2020\/11\/word-image-1.png?w=1296&amp;ssl=1 1296w, http:\/\/i1.wp.com\/kmbrian.com\/blog\/wp-content\/uploads\/2020\/11\/word-image-1.png?resize=300%2C217&amp;ssl=1 300w, http:\/\/i1.wp.com\/kmbrian.com\/blog\/wp-content\/uploads\/2020\/11\/word-image-1.png?resize=1024%2C740&amp;ssl=1 1024w, http:\/\/i1.wp.com\/kmbrian.com\/blog\/wp-content\/uploads\/2020\/11\/word-image-1.png?resize=768%2C555&amp;ssl=1 768w\" sizes=\"(max-width: 700px) 100vw, 700px\" data-recalc-dims=\"1\" \/><\/p>\n<h2>Ask a question to start kickstart outreach<\/h2>\n<p>Asking questions is a powerful persuasive tactic because it provokes a response from the person on the receiving end.<\/p>\n<p>In sales, the not so obvious benefit of asking questions is that you can instantly build rapport with a prospect by subtly showing that you know or understand them. Some rapport-building questions you can ask to do this are:<\/p>\n<ul>\n<li><em>I saw your post on LinkedIn about your new role in [xyz company]. Congratulations! How is it going so far? <\/em><\/li>\n<li><em>I see that you\u2019ve studied [subject] at [college name], how was it? <\/em><\/li>\n<li><em>I see you\u2019ve been a [job role] at [prospect\u2019s company name] for 5 years? Wow. How did you manage to get that far so quickly? <\/em><\/li>\n<\/ul>\n<p>A good question triggers a warm flash of recognition and invites your prospect to talk. If they respond (they should if you asked the right question), you can follow them up and steer the conversation towards your pitch.<\/p>\n<h2>Boost your social selling score index<\/h2>\n<p>LinkedIn describes <a href=\"http:\/\/business.linkedin.com\/sales-solutions\/resources\/social-selling\/social-selling-index#:~:text=LinkedIn's%20Social%20Selling%20Index%2C%20or,Selling%20with%20Social%20Selling%20Index\" target=\"_blank\" rel=\"noopener noreferrer\">the Social Selling Index<\/a> (SSI) as a \u201c<em>measure of a company\u2019s or individual\u2019s adaptation of the four pillars of selling on LinkedIn, based on a scale of 0 to 100<\/em>.\u201d<\/p>\n<p>In\u201dhuman-speak\u201d, this means that it measures your ability to communicate your personal brand, network with other professionals, and interact with relevant leads who care about your product\/service.<\/p>\n<p>Boosting your social selling score has exponential benefits. A higher score means you appear more credible to current prospects, and at the same time, more visible to those who are new.<\/p>\n<p>You can increase your social selling score relatively quickly. All you have to do is improve on the \u201cpillars of social selling\u201d that LinkedIn uses to calculate your score. Here\u2019s what you should work on:<\/p>\n<ol>\n<li><strong>Personal branding<\/strong>: On your profile page, use the language that your prospects use. Include a compelling image and banner, and link to your work\/website.<\/li>\n<li><strong>Reach out to targeted prospects<\/strong>: Limit cold connection requests. Instead, send warm requests to leads who view your profile or have mutual connections.<\/li>\n<li>I<strong>nteract with others in your industry<\/strong>: Simply share and interact with timely and topical content in your industry. This shows LinkedIn that you provide value and engage with others in your field.<\/li>\n<\/ol>\n<h2>5. Use competitors to sell your product<\/h2>\n<p>Talking about competitors is a touchy subject.<\/p>\n<p>When the topic arises during a conversation, some reps resort to bashing the competition. Others act as if they don\u2019t actually exist. Neither of these extremes is ideal.<\/p>\n<p>While you should avoid bashing competitors, acting as if you don\u2019t have any only makes you appear aloof and arrogant. So what should you do instead?<\/p>\n<p>Embrace the fact that you have competition, and use it to your advantage.<\/p>\n<p>Ask your prospect if they are interacting with another company or rep (this is highly likely). If the answer is \u201cyes\u201d, throw in a kind word and use your key USPs to explain how you\u2019re different from competitors.<\/p>\n<p>If the answer is \u201cno\u201d, you can still bring up your USPs preemptively or just continue the conversation.<\/p>\n<p>This displays confidence in your product, communicates your USPs, and does some of the research\/comparisons work your prospect has done or will inevitably do.<\/p>\n<h2>Close more deals and waste less time<\/h2>\n<p>In sales, every pitch, call, conversation, and request is an opportunity to deliver value and win more revenue. But improving your ability to perform in each of these areas is tricky.<\/p>\n<p>With the 5 pack-a-punch quick sales tips above, you don\u2019t need to be an enlightened sales productivity guru to up your game. You avoid the rabbit hole of endless sales advice abundant on the internet and instead, focus on tweaks to your selling game that deliver big wins in revenue.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Are you tired of being told to \u201cdive into customer personas?\u201d The stream of content online telling you how to close more deals and win more revenue for your company is endless. But let\u2019s be honest, you\u2019re already racing against the clock to get more done, right? And you\u2019re probably swamped with a laundry list &#8230;<\/p>\n","protected":false},"author":80,"featured_media":6079,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"spay_email":""},"categories":[9,5],"tags":[],"jetpack_featured_media_url":"http:\/\/i2.wp.com\/kmbrian.com\/blog\/wp-content\/uploads\/2020\/11\/Sales-tips-to-help-you-close-more-deals.jpeg?fit=1138%2C493&ssl=1","yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v15.5 - http:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\r\n<title>5 Sales Tips to Help You Close More Deals<\/title>\r\n<meta name=\"description\" content=\"Here are 5 quick sales tips that tilt the odds of closing in your favor without costing more than 5 minutes of your time.\" \/>\r\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\r\n<link rel=\"canonical\" href=\"http:\/\/kmbrian.com\/blog\/sales-tips\/\" \/>\r\n<meta property=\"og:locale\" content=\"en_US\" \/>\r\n<meta property=\"og:type\" content=\"article\" \/>\r\n<meta property=\"og:title\" content=\"5 Sales Tips to Help You Close More Deals\" \/>\r\n<meta property=\"og:description\" content=\"Here are 5 quick sales tips that tilt the odds of closing in your favor without costing more than 5 minutes of your time.\" \/>\r\n<meta property=\"og:url\" content=\"http:\/\/kmbrian.com\/blog\/sales-tips\/\" \/>\r\n<meta property=\"og:site_name\" content=\"Mailshake Sales &amp; Marketing Blog\" \/>\r\n<meta property=\"article:published_time\" content=\"2020-11-10T18:16:20+00:00\" \/>\r\n<meta property=\"article:modified_time\" content=\"2020-12-18T17:46:00+00:00\" \/>\r\n<meta property=\"og:image\" content=\"http:\/\/i2.wp.com\/kmbrian.com\/blog\/wp-content\/uploads\/2020\/11\/Sales-tips-to-help-you-close-more-deals.jpeg?fit=1138%2C493&#038;ssl=1\" \/>\r\n\t<meta property=\"og:image:width\" content=\"1138\" \/>\r\n\t<meta property=\"og:image:height\" content=\"493\" \/>\r\n<meta name=\"twitter:card\" content=\"summary\" \/>\r\n<meta name=\"twitter:label1\" content=\"Est. reading time\">\n\t<meta name=\"twitter:data1\" content=\"5 minutes\">\r\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"http:\/\/schema.org\",\"@graph\":[{\"@type\":\"Organization\",\"@id\":\"http:\/\/kmbrian.com\/blog\/#organization\",\"name\":\"Mailshake\",\"url\":\"http:\/\/kmbrian.com\/blog\/\",\"sameAs\":[],\"logo\":{\"@type\":\"ImageObject\",\"@id\":\"http:\/\/kmbrian.com\/blog\/#logo\",\"inLanguage\":\"en-US\",\"url\":\"http:\/\/i2.wp.com\/kmbrian.com\/blog\/wp-content\/uploads\/2019\/07\/Mailshake-Logo-small.png?fit=325%2C59&ssl=1\",\"width\":325,\"height\":59,\"caption\":\"Mailshake\"},\"image\":{\"@id\":\"http:\/\/kmbrian.com\/blog\/#logo\"}},{\"@type\":\"WebSite\",\"@id\":\"http:\/\/kmbrian.com\/blog\/#website\",\"url\":\"http:\/\/kmbrian.com\/blog\/\",\"name\":\"Mailshake Sales &amp; Marketing Blog\",\"description\":\"\",\"publisher\":{\"@id\":\"http:\/\/kmbrian.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":\"http:\/\/kmbrian.com\/blog\/?s={search_term_string}\",\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"http:\/\/kmbrian.com\/blog\/sales-tips\/#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"http:\/\/i2.wp.com\/kmbrian.com\/blog\/wp-content\/uploads\/2020\/11\/Sales-tips-to-help-you-close-more-deals.jpeg?fit=1138%2C493&ssl=1\",\"width\":1138,\"height\":493},{\"@type\":\"WebPage\",\"@id\":\"http:\/\/kmbrian.com\/blog\/sales-tips\/#webpage\",\"url\":\"http:\/\/kmbrian.com\/blog\/sales-tips\/\",\"name\":\"5 Sales Tips to Help You Close More Deals\",\"isPartOf\":{\"@id\":\"http:\/\/kmbrian.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"http:\/\/kmbrian.com\/blog\/sales-tips\/#primaryimage\"},\"datePublished\":\"2020-11-10T18:16:20+00:00\",\"dateModified\":\"2020-12-18T17:46:00+00:00\",\"description\":\"Here are 5 quick sales tips that tilt the odds of closing in your favor without costing more than 5 minutes of your time.\",\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"http:\/\/kmbrian.com\/blog\/sales-tips\/\"]}]},{\"@type\":\"Article\",\"@id\":\"http:\/\/kmbrian.com\/blog\/sales-tips\/#article\",\"isPartOf\":{\"@id\":\"http:\/\/kmbrian.com\/blog\/sales-tips\/#webpage\"},\"author\":{\"@id\":\"http:\/\/kmbrian.com\/blog\/#\/schema\/person\/4a5fdddf282dea7a4e36b0561dcd5634\"},\"headline\":\"5 Sales Tips to Help You Close More Deals\",\"datePublished\":\"2020-11-10T18:16:20+00:00\",\"dateModified\":\"2020-12-18T17:46:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"http:\/\/kmbrian.com\/blog\/sales-tips\/#webpage\"},\"publisher\":{\"@id\":\"http:\/\/kmbrian.com\/blog\/#organization\"},\"image\":{\"@id\":\"http:\/\/kmbrian.com\/blog\/sales-tips\/#primaryimage\"},\"articleSection\":\"pro-tips,sales\",\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"http:\/\/kmbrian.com\/blog\/#\/schema\/person\/4a5fdddf282dea7a4e36b0561dcd5634\",\"name\":\"Anna Crowe\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"http:\/\/kmbrian.com\/blog\/#personlogo\",\"inLanguage\":\"en-US\",\"url\":\"http:\/\/secure.gravatar.com\/avatar\/789609fe801fddb5e4fada63305dd537?s=96&d=mm&r=g\",\"caption\":\"Anna Crowe\"},\"sameAs\":[\"http:\/\/www.linkedin.com\/in\/annaleacrowe\/\"]}]}<\/script>\r\n<!-- \/ Yoast SEO Premium plugin. -->","jetpack_sharing_enabled":true,"jetpack_shortlink":"http:\/\/wp.me\/p85zFH-1A0","jetpack-related-posts":[{"id":4287,"url":"http:\/\/kmbrian.com\/blog\/phone-sales-tips\/","url_meta":{"origin":6076,"position":0},"title":"How to Sell Over the Phone: 5 Essential Phone Sales Tips","date":"03\/25\/2020","format":false,"excerpt":"Phone sales is about mastering two things: Your mindset, or your approach, to the day-to-day drudgery of phone sales The specific, tactical things you do every day to have better conversations and close more sales Both of them are essential, and both require active, intentional effort to improve upon. Today,\u2026","rel":"","context":"In &quot;sales&quot;","img":{"alt_text":"","src":"http:\/\/i0.wp.com\/kmbrian.com\/blog\/wp-content\/uploads\/2020\/03\/Phone-Sales-Tips-A.jpg?fit=1138%2C493&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":5295,"url":"http:\/\/kmbrian.com\/blog\/sales-techniques\/","url_meta":{"origin":6076,"position":1},"title":"25 Powerful Sales Techniques to Incorporate into Your Process","date":"07\/09\/2020","format":false,"excerpt":"Every sales rep has a few favorite sales techniques in their armory. Why? Using tried and tested sales techniques can take your sales game to the next level. These techniques are renowned for a reason \u2013 they\u2019ve worked for many salespeople before you, and they could work for you, too.\u2026","rel":"","context":"In &quot;sales&quot;","img":{"alt_text":"","src":"http:\/\/i1.wp.com\/kmbrian.com\/blog\/wp-content\/uploads\/2020\/07\/Sales-Techniques.jpeg?fit=1138%2C493&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":2875,"url":"http:\/\/kmbrian.com\/blog\/sales-closing-techniques\/","url_meta":{"origin":6076,"position":2},"title":"How to Close a Sale (15 Sales Closing Techniques)","date":"08\/09\/2020","format":false,"excerpt":"There\u2019s nothing more important in the world of sales than closing. Seriously. You can reach out to the best qualified prospects in the world, and you can enter them into a world-class nurturing sequence. But if you can\u2019t ultimately get them to pull the trigger and close the deal, all\u2026","rel":"","context":"In &quot;sales&quot;","img":{"alt_text":"","src":"http:\/\/i1.wp.com\/kmbrian.com\/blog\/wp-content\/uploads\/2019\/09\/15-Sales-Closing-Techniques-How-to-Close-Your-Next-Sale-header-1.jpg?fit=1138%2C493&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":2562,"url":"http:\/\/kmbrian.com\/blog\/sales-skills\/","url_meta":{"origin":6076,"position":3},"title":"15 Sales Skills Anyone Can Learn to Be a Great Salesperson","date":"05\/12\/2020","format":false,"excerpt":"Would you call yourself a born salesperson? It might feel like the ability to sell is something you\u2019re either born with or you\u2019re not, but according to some researchers, everyone is technically \u201cin sales.\" Sure, we\u2019re not Ready to get started? We\u2019ve put together thirteen practical skills anyone can learn.\u2026","rel":"","context":"In &quot;sales&quot;","img":{"alt_text":"","src":"http:\/\/i2.wp.com\/kmbrian.com\/blog\/wp-content\/uploads\/2019\/06\/Sales-Skills-Anyone-Can-Learn-Header-1.jpg?fit=1138%2C493&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":4552,"url":"http:\/\/kmbrian.com\/blog\/sales-skills-2\/","url_meta":{"origin":6076,"position":4},"title":"Sales Skills & Techniques Every Salesperson Needs to Master","date":"05\/18\/2020","format":false,"excerpt":"Statistics reporting on sales performance can seem pretty grim. For instance, consider that, according to data points compiled by Mailshake: Less than 50% of initial prospects turn out to be a good fit. 58% of buyers state that sales meetings aren\u2019t valuable. 82% of B2B buyers think sales reps are\u2026","rel":"","context":"In &quot;sales&quot;","img":{"alt_text":"","src":"http:\/\/i2.wp.com\/kmbrian.com\/blog\/wp-content\/uploads\/2020\/05\/Sales-Skills-Techniques.jpeg?fit=1138%2C493&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":2302,"url":"http:\/\/kmbrian.com\/blog\/agency-close-sales\/","url_meta":{"origin":6076,"position":5},"title":"An Agency Guide to Successfully Closing More Sales","date":"04\/03\/2019","format":false,"excerpt":"Every agency needs new leads. The fact that you\u2019re on this site means you recognize that cold outreach is an important part of your sales strategy. Fundamentally this is a numbers game; the more emails you send the higher the chance you\u2019ll find a person interested in your service. To\u2026","rel":"","context":"In &quot;sales&quot;","img":{"alt_text":"","src":"http:\/\/i1.wp.com\/kmbrian.com\/blog\/wp-content\/uploads\/2019\/04\/An-Agency-Guide-to-Successfully-Closing-header-2.jpg?fit=1138%2C493&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"http:\/\/kmbrian.com\/blog\/wp-json\/wp\/v2\/posts\/6076"}],"collection":[{"href":"http:\/\/kmbrian.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/kmbrian.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/kmbrian.com\/blog\/wp-json\/wp\/v2\/users\/80"}],"replies":[{"embeddable":true,"href":"http:\/\/kmbrian.com\/blog\/wp-json\/wp\/v2\/comments?post=6076"}],"version-history":[{"count":5,"href":"http:\/\/kmbrian.com\/blog\/wp-json\/wp\/v2\/posts\/6076\/revisions"}],"predecessor-version":[{"id":6464,"href":"http:\/\/kmbrian.com\/blog\/wp-json\/wp\/v2\/posts\/6076\/revisions\/6464"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/kmbrian.com\/blog\/wp-json\/wp\/v2\/media\/6079"}],"wp:attachment":[{"href":"http:\/\/kmbrian.com\/blog\/wp-json\/wp\/v2\/media?parent=6076"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/kmbrian.com\/blog\/wp-json\/wp\/v2\/categories?post=6076"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/kmbrian.com\/blog\/wp-json\/wp\/v2\/tags?post=6076"}],"curies":[{"name":"wp","href":"http:\/\/api.w.org\/{rel}","templated":true}]}}