{"id":5872,"date":"2020-01-20T10:09:56","date_gmt":"2020-01-20T16:09:56","guid":{"rendered":"http:\/\/kmbrian.com\/blog\/?p=5872"},"modified":"2020-12-03T22:53:26","modified_gmt":"2020-12-04T04:53:26","slug":"email-finder-tools","status":"publish","type":"post","link":"http:\/\/kmbrian.com\/blog\/email-finder-tools\/","title":{"rendered":"Best Email Finder Tools Of 2020"},"content":{"rendered":"

Despite the many new communication platforms around nowadays, like Slack, Facebook Messenger, and many more, the vast majority of business communication still takes place on email. If you\u2019re trying to reach a new prospect or a lead, email should be your go-to communication channel.<\/p>\n

But finding the right business email for a prospect can be a challenge \u2013 nearly everyone has experienced the frustration of searching around on a company site, LinkedIn, or Crunchbase trying to find an email that\u2019s nowhere to be found.<\/p>\n

Email finder tools exist precisely to solve this problem. When you want to find someone\u2019s email, you just type their name in the search, add in their website\u2019s domain, and boom: your tool will (usually) return an accurate email in seconds.<\/p>\n

How do you know the email is accurate? The best tools on the market use verification processes and large email databases to ensure accuracy of up to 98%. However, accuracy isn\u2019t always guaranteed, so it\u2019s important to choose a tool that you can trust.<\/p>\n

What to Look for in an Email Finder Tool<\/h2>\n

Not all email finder tools are made equal. When you\u2019re making your decision, you should look for a tool that checks these boxes:<\/p>\n

Easy to Use<\/h3>\n

Email finder tools are supposed to make your life easier. If using the tool is just as hard as searching for the email itself, then there\u2019s no point investing in it.<\/p>\n

Look for tools with clean, intuitive user interfaces, and a search process that makes finding emails quick and easy.<\/p>\n

Bulk and Individual Email Search<\/h3>\n

There are two kinds of searches that email finder tools offer: bulk and individual. Some tools offer both search types, but some only offer one or the other.<\/p>\n

In a bulk search, you input a domain name, and the tool returns all the emails it can find for that domain. For example, searching for tesla.com might bring back elon@tesla.com, franz@tesla.com, and any other emails on that domain.<\/p>\n

In an individual search, you input a person\u2019s name and a domain, and the tool will find that person\u2019s email for you. For example, if you want to find Elon Musk\u2019s email, you\u2019d input Elon Musk and tesla.com, and the tool might return elon@tesla.com<\/a>.<\/p>\n

Accuracy<\/h3>\n

As you might imagine, not every email that a tool returns will be accurate. The best tools have large databases of email addresses to help ensure accuracy and may even offer verification services for pre-existing email lists. VoilaNorbert, for example, has up to 98% accuracy and rates how certain it is that the email it provides is accurate.<\/p>\n

The 10 Best Email Finder Tools<\/h2>\n

Now that we\u2019ve covered what you should look for in an email finder tool, let\u2019s break down some real world options you can choose from.<\/p>\n

1. VoilaNorbert<\/h3>\n

Website: <\/strong>voilanorbert.com<\/a><\/p>\n

Price: <\/strong>Starts at $49\/month<\/p>\n

Free option: <\/strong>50 free leads<\/p>\n

<\/p>\n

VoilaNorbert is one of the most well-known and polished email finder tools available. With both individual and bulk email search capabilities paired with a streamlined user interface, the tool offers a quick and easy way to search for business emails.<\/p>\n

Accuracy is a major selling point for VoilaNorbert, which provides up to 98% accuracy for its email results. It also offers verification and enrichment services for pre-existing lists.<\/p>\n

If you have a large team and want to integrate other software, you will be pleased to find that VoilaNorbert has a long list of integrations and is built to scale.<\/p>\n

2. RocketReach<\/h3>\n

Website: <\/strong>rocketreach.co<\/a><\/p>\n

Price: <\/strong>Starts at $49\/month<\/p>\n

Free option: <\/strong>5 free leads<\/a><\/p>\n

<\/h3>\n

RocketReach is another easy-to-use email finder tool that also provides phone information in addition to email contact info. The tool offers bulk and individual search and allows users to filter their results with advanced search criteria for very precise results.<\/p>\n

If you want to automate your searches<\/a>, RocketReach\u2019s API has your bases covered. The company also offers a Google Chrome extension so you can find contacts from LinkedIn, Crunchbase, and other similar websites.<\/p>\n

RocketReach advertises a database of 430 million professionals from 17 million different companies. However, results in our testing were mixed, with some searches returning accurate results and others returning completely inaccurate contact info.<\/p>\n

3. Hunter.io<\/h3>\n

Website: <\/strong>hunter.io<\/p>\n

Price: <\/strong>Paid plans start at $49\/month<\/p>\n

Free option: <\/strong>50 searches per month<\/p>\n

<\/p>\n

Hunter.io sticks to the basics with solid bulk and individual email search capabilities. The tool is easy to use and provides a confidence score so users can get a better idea of how accurate any particular result is.<\/p>\n

Like RocketReach, Hunter.io also comes with a Google Chrome extension to help you find emails for whatever website you\u2019re currently on.<\/p>\n

Overall, there isn\u2019t a whole lot to say about Hunter.io, but that\u2019s not a bad thing. The tool provides a simple and streamlined experience that saves users time when searching for B2B contact info.<\/p>\n

4. Snov.io<\/h3>\n

Website: <\/strong>snov.io<\/p>\n

Price: <\/strong>Starts at $39\/month<\/p>\n

Free option: <\/strong>2 months free with an annual subscription<\/p>\n

<\/p>\n

Snov.io is a decentralized email finder platform that also offers cryptocurrency tokens in addition to its main tool and CRM.<\/p>\n

The tool allows users to conduct bulk and individual email searches along with a few other options like social URL searches and company profile searches. If you\u2019re working with a team or want to store your data in another program, you can export prospect lists as a .csv, .xlsx, or a Google Sheet.<\/p>\n

5. Vocus.io<\/h3>\n

Website: <\/strong>vocus.io<\/p>\n

Price: <\/strong>$5\/month<\/p>\n

Free option: <\/strong>None<\/p>\n

<\/p>\n

Vocus.io\u2019s email finder tool is part of a larger suite for Gmail. While the email finder is a bit scant on features compared to others, it does have a very affordable price point of just $5\/month.<\/p>\n

Unfortunately, Vocus.io does not offer bulk searches, so that may be a deal breaker for some. To find an email, you simply type in the name and domain, and Vocus.io comes up with some possible emails. Then, it verifies those suggestions.<\/p>\n

It\u2019s simple, but if you\u2019re on a budget, it may be worth looking into.<\/p>\n

6. Skrapp<\/h3>\n

Website: <\/strong>skrapp.io<\/p>\n

Price: <\/strong>Paid plans start at $34\/month<\/p>\n

Free option: <\/strong>150 emails\/month<\/p>\n

<\/p>\n

Skrapp is likely the most technologically advanced email finder tool that we\u2019ve looked into. Skrapp finds emails by scraping publicly-indexed web pages and predicting emails using algorithms that model company email patterns.<\/p>\n

Like most tools, Skrapp offers both individual and bulk searches. It also offers a Google Chrome extension, an API for automated searches, and it allows users to export their results as a .csv and .xlsx.<\/p>\n

7. FindThatLead<\/h3>\n

Website: <\/strong>findthatlead.com<\/a><\/p>\n

Price: <\/strong>Starts at $49\/month<\/p>\n

Free option: <\/strong>None<\/p>\n

<\/p>\n

FindThatLead\u2019s standout feature is its social media search, which combs through social profiles, like LinkedIn, Instagram, and Facebook for email information. Additionally, it has some very powerful search features, like location and keyword search, that make it easy to hone in on a specific set of emails.<\/p>\n

FindThatLead\u2019s email verification tool works fast, so you can make sure you have the right email quickly and easily. Plus, you can use the Google Chrome extension to pick up emails while browsing through web pages.<\/p>\n

8. Prospect.io<\/h3>\n

Website:<\/strong> prospect.io<\/a><\/p>\n

Price: <\/strong>$39 for 50 credits<\/p>\n

Free option: <\/strong>None<\/p>\n

<\/p>\n

Like many of the other email finder tools on this list, Prospect.io offers both bulk and individual email searches. It also gives users access to its Google Chrome extension so you can find emails while browsing social profiles and websites.<\/p>\n

If you\u2019re looking to automate your email outreach<\/a> process, Prospect.io\u2019s API makes that a possibility. Plus, its email verification methods help ensure that every email you reach out to actually exists.<\/p>\n

9. Lusha<\/h3>\n

Website: <\/strong>lusha.com\/<\/a><\/p>\n

Price: <\/strong>Paid plans start at $39\/month<\/p>\n

Free option: <\/strong>5 credits\/month<\/p>\n

<\/p>\n

Unlike many tools on this list, Lusha works primarily as a Google Chrome extension. Essentially, it\u2019s a way to enrich public B2B profiles with additional contact info, like emails and phone numbers.<\/p>\n

As far as accuracy is concerned, Lusha has a database of 36 million C-level profiles, 100 million business profiles, and 15 million company profiles, so there\u2019s a good chance Lusha has the data you\u2019re looking for.<\/p>\n

Plus, Lusha is compliant with GDPR and CCPA, so you can be sure you\u2019re always staying on the right side of the law when you use it.<\/p>\n

10. Anymail Finder<\/h3>\n

Website: <\/strong>anymailfinder.com<\/a><\/p>\n

Pricing: <\/strong>$49\/month<\/p>\n

Free option: <\/strong>90-email free trial<\/p>\n

<\/p>\n

Anymail Finder prides itself on its ability to find accurate emails. In fact, you won\u2019t even be charged for email results that don\u2019t have a 97% or higher deliverability rate. This can help keep your costs down when you\u2019re prospecting<\/a> and ensure that you\u2019re not wasting credits on undeliverable emails.<\/p>\n

If you want to scrape LinkedIn or other social media sites, you can do that with one of Anymail\u2019s partners, like Scoutzen or Dux-Soup.<\/p>\n

For those that want to make use of automation, Anymail also offers an API. Alternatively, if you\u2019re a bit new to tech and unsure how to use the tool, you can receive support via phone, email, and chat.<\/p>\n","protected":false},"excerpt":{"rendered":"

Despite the many new communication platforms around nowadays, like Slack, Facebook Messenger, and many more, the vast majority of business communication still takes place on email. If you\u2019re trying to reach a new prospect or a lead, email should be your go-to communication channel. But finding the right business email for a prospect can be …<\/p>\n","protected":false},"author":3,"featured_media":5888,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"spay_email":""},"categories":[3,7],"tags":[],"jetpack_featured_media_url":"http:\/\/i1.wp.com\/kmbrian.com\/blog\/wp-content\/uploads\/2020\/10\/Best-Email-Finder-tools.jpeg?fit=1138%2C493&ssl=1","yoast_head":"\r\nBest Email Finder Tools Of 2020<\/title>\r\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\r\n<link rel=\"canonical\" href=\"http:\/\/kmbrian.com\/blog\/email-finder-tools\/\" \/>\r\n<meta property=\"og:locale\" content=\"en_US\" \/>\r\n<meta property=\"og:type\" content=\"article\" \/>\r\n<meta property=\"og:title\" content=\"Best Email Finder Tools Of 2020\" \/>\r\n<meta property=\"og:description\" content=\"Despite the many new communication platforms around nowadays, like Slack, Facebook Messenger, and many more, the vast majority of business communication still takes place on email. If you\u2019re trying to reach a new prospect or a lead, email should be your go-to communication channel. But finding the right business email for a prospect can be ...\" \/>\r\n<meta property=\"og:url\" content=\"http:\/\/kmbrian.com\/blog\/email-finder-tools\/\" \/>\r\n<meta property=\"og:site_name\" content=\"Mailshake Sales & Marketing Blog\" \/>\r\n<meta property=\"article:published_time\" content=\"2020-01-20T16:09:56+00:00\" \/>\r\n<meta property=\"article:modified_time\" content=\"2020-12-04T04:53:26+00:00\" \/>\r\n<meta property=\"og:image\" content=\"http:\/\/i1.wp.com\/kmbrian.com\/blog\/wp-content\/uploads\/2020\/10\/Best-Email-Finder-tools.jpeg?fit=1138%2C493&ssl=1\" \/>\r\n\t<meta property=\"og:image:width\" content=\"1138\" \/>\r\n\t<meta property=\"og:image:height\" content=\"493\" \/>\r\n<meta name=\"twitter:card\" content=\"summary\" \/>\r\n<meta name=\"twitter:label1\" content=\"Est. reading time\">\n\t<meta name=\"twitter:data1\" content=\"6 minutes\">\r\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"http:\/\/schema.org\",\"@graph\":[{\"@type\":\"Organization\",\"@id\":\"http:\/\/kmbrian.com\/blog\/#organization\",\"name\":\"Mailshake\",\"url\":\"http:\/\/kmbrian.com\/blog\/\",\"sameAs\":[],\"logo\":{\"@type\":\"ImageObject\",\"@id\":\"http:\/\/kmbrian.com\/blog\/#logo\",\"inLanguage\":\"en-US\",\"url\":\"http:\/\/i2.wp.com\/kmbrian.com\/blog\/wp-content\/uploads\/2019\/07\/Mailshake-Logo-small.png?fit=325%2C59&ssl=1\",\"width\":325,\"height\":59,\"caption\":\"Mailshake\"},\"image\":{\"@id\":\"http:\/\/kmbrian.com\/blog\/#logo\"}},{\"@type\":\"WebSite\",\"@id\":\"http:\/\/kmbrian.com\/blog\/#website\",\"url\":\"http:\/\/kmbrian.com\/blog\/\",\"name\":\"Mailshake Sales & Marketing Blog\",\"description\":\"\",\"publisher\":{\"@id\":\"http:\/\/kmbrian.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":\"http:\/\/kmbrian.com\/blog\/?s={search_term_string}\",\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"http:\/\/kmbrian.com\/blog\/email-finder-tools\/#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"http:\/\/i1.wp.com\/kmbrian.com\/blog\/wp-content\/uploads\/2020\/10\/Best-Email-Finder-tools.jpeg?fit=1138%2C493&ssl=1\",\"width\":1138,\"height\":493},{\"@type\":\"WebPage\",\"@id\":\"http:\/\/kmbrian.com\/blog\/email-finder-tools\/#webpage\",\"url\":\"http:\/\/kmbrian.com\/blog\/email-finder-tools\/\",\"name\":\"Best Email Finder Tools Of 2020\",\"isPartOf\":{\"@id\":\"http:\/\/kmbrian.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"http:\/\/kmbrian.com\/blog\/email-finder-tools\/#primaryimage\"},\"datePublished\":\"2020-01-20T16:09:56+00:00\",\"dateModified\":\"2020-12-04T04:53:26+00:00\",\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"http:\/\/kmbrian.com\/blog\/email-finder-tools\/\"]}]},{\"@type\":\"Article\",\"@id\":\"http:\/\/kmbrian.com\/blog\/email-finder-tools\/#article\",\"isPartOf\":{\"@id\":\"http:\/\/kmbrian.com\/blog\/email-finder-tools\/#webpage\"},\"author\":{\"@id\":\"http:\/\/kmbrian.com\/blog\/#\/schema\/person\/fadba0629a6997a15e7b77e335c110d8\"},\"headline\":\"Best Email Finder Tools Of 2020\",\"datePublished\":\"2020-01-20T16:09:56+00:00\",\"dateModified\":\"2020-12-04T04:53:26+00:00\",\"mainEntityOfPage\":{\"@id\":\"http:\/\/kmbrian.com\/blog\/email-finder-tools\/#webpage\"},\"publisher\":{\"@id\":\"http:\/\/kmbrian.com\/blog\/#organization\"},\"image\":{\"@id\":\"http:\/\/kmbrian.com\/blog\/email-finder-tools\/#primaryimage\"},\"articleSection\":\"cold email,tools\",\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"http:\/\/kmbrian.com\/blog\/#\/schema\/person\/fadba0629a6997a15e7b77e335c110d8\",\"name\":\"Sujan Patel\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"http:\/\/kmbrian.com\/blog\/#personlogo\",\"inLanguage\":\"en-US\",\"url\":\"http:\/\/secure.gravatar.com\/avatar\/071c63b926025330e9468435427b9f37?s=96&d=mm&r=g\",\"caption\":\"Sujan Patel\"},\"description\":\"Sujan Patel is the founder of Mailshake, a sales engagement software used by 38,000 sales and marketing professionals. He has over 15 years of marketing experience and has led the digital marketing strategy for companies like Salesforce, Mint, Intuit and many other Fortune 500 caliber companies.\",\"sameAs\":[\"http:\/\/kmbrian.com\"]}]}<\/script>\r\n<!-- \/ Yoast SEO Premium plugin. -->","jetpack_sharing_enabled":true,"jetpack_shortlink":"http:\/\/wp.me\/p85zFH-1wI","jetpack-related-posts":[{"id":1077,"url":"http:\/\/kmbrian.com\/blog\/sales-prospecting-tools\/","url_meta":{"origin":5872,"position":0},"title":"The Complete List of Sales Prospecting Tools","date":"03\/14\/2018","format":false,"excerpt":"Are you looking to supercharge your sales team? Do you want more-qualified leads, better data, and the ability to empower your reps with tools that help them work faster and more efficiently - and most importantly, help them drive more sales? The complete list of sales prospecting tools below includes\u2026","rel":"","context":"In "tools"","img":{"alt_text":"","src":"http:\/\/i1.wp.com\/kmbrian.com\/blog\/wp-content\/uploads\/2018\/03\/The-Complete-List-of-Sales-Prospecting-Tools-B.jpg?fit=1138%2C493&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":5432,"url":"http:\/\/kmbrian.com\/blog\/sales-engagement\/","url_meta":{"origin":5872,"position":1},"title":"Sales Engagement Platforms: Definition, Examples, and Platforms","date":"07\/22\/2020","format":false,"excerpt":"Sales engagement \u201cplatforms\u201d were virtually\u00a0unheard of before 2013, but they\u2019re now rapidly becoming a mainstream software category. For many, however, sales engagement is still somewhat of a fringe term that leaves a lot of questions unanswered, such as: What is sales engagement? How does it differ from sales enablement? What\u2026","rel":"","context":"In "sales"","img":{"alt_text":"","src":"http:\/\/i2.wp.com\/kmbrian.com\/blog\/wp-content\/uploads\/2020\/07\/Sales-Engagement_Definition-Examples-and-Platforms-HEADER.jpg?fit=1138%2C493&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":2555,"url":"http:\/\/kmbrian.com\/blog\/b2b-sales-prospecting\/","url_meta":{"origin":5872,"position":2},"title":"The Modern Salesperson's Guide to B2B Sales Prospecting in 2019","date":"06\/05\/2019","format":false,"excerpt":"Prospecting is one of the most critical parts of the sales process \u2013 without a steady stream of prospects, you have no opportunities to create revenue. It\u2019s also one of the most difficult, with more than 40% of salespeople claiming that prospecting is their biggest challenge, followed by closing (36%)\u2026","rel":"","context":"In "sales"","img":{"alt_text":"","src":"http:\/\/i2.wp.com\/kmbrian.com\/blog\/wp-content\/uploads\/2019\/06\/01.-header-a.jpg?fit=1138%2C493&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":3185,"url":"http:\/\/kmbrian.com\/blog\/how-generate-leads\/","url_meta":{"origin":5872,"position":3},"title":"How to Generate Leads Yourself as a Sales Rep (3 Can't-Fail Tactics)","date":"11\/04\/2019","format":false,"excerpt":"There are two types of salespeople: those who can generate their own leads and those who can\u2019t. Guess which type VPs of Sales and revenue leaders want on their team? Correct \u2014 they want people who can generate their own leads. Keep reading to learn why this is the #1\u2026","rel":"","context":"In "sales"","img":{"alt_text":"lead generation strategies","src":"http:\/\/i0.wp.com\/kmbrian.com\/blog\/wp-content\/uploads\/2019\/12\/How-to-Generate-Your-Own-Leads-3-Can\u2019t-Fail-Tactics-for-Top-Reps-header-1.jpg?fit=1138%2C493&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":5769,"url":"http:\/\/kmbrian.com\/blog\/sales-automation-software\/","url_meta":{"origin":5872,"position":4},"title":"Sales Automation Software: What It Is and How to Use It","date":"10\/05\/2020","format":false,"excerpt":"What do salespeople want more than anything? The ability to read minds? A phone that always bypasses the gatekeepers and goes straight to the decision-makers? Matthew McConaughey\u2019s character in Wolf of Wall Street as a mentor? Wrong \u2013 turns out it\u2019s pretty simple. Their two biggest priorities are to: Close\u2026","rel":"","context":"In "sales"","img":{"alt_text":"","src":"http:\/\/i1.wp.com\/kmbrian.com\/blog\/wp-content\/uploads\/2020\/10\/Sales-Automation-Software.jpeg?fit=1138%2C493&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":4031,"url":"http:\/\/kmbrian.com\/blog\/multirisco-mailshake\/","url_meta":{"origin":5872,"position":5},"title":"How Multirisco Used Mailshake to Drive $40k New Business in Their First Two Months","date":"01\/28\/2020","format":false,"excerpt":"Established in July 2015, Multirisco is striving to become Brazil\u2019s largest insurance consultancy platform. Their mission? Naturally, they aim to contribute to the success and business strength of their partners and customers. Most importantly, they do this in a sustainable manner, while staying true to their principles of transparency, agility,\u2026","rel":"","context":"In "Success Stories"","img":{"alt_text":"","src":"http:\/\/i1.wp.com\/kmbrian.com\/blog\/wp-content\/uploads\/2020\/01\/How-Multirisco-Used-Mailshake-to-Drive-Header-1.jpg?fit=1138%2C493&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"http:\/\/kmbrian.com\/blog\/wp-json\/wp\/v2\/posts\/5872"}],"collection":[{"href":"http:\/\/kmbrian.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/kmbrian.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/kmbrian.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"http:\/\/kmbrian.com\/blog\/wp-json\/wp\/v2\/comments?post=5872"}],"version-history":[{"count":7,"href":"http:\/\/kmbrian.com\/blog\/wp-json\/wp\/v2\/posts\/5872\/revisions"}],"predecessor-version":[{"id":6210,"href":"http:\/\/kmbrian.com\/blog\/wp-json\/wp\/v2\/posts\/5872\/revisions\/6210"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/kmbrian.com\/blog\/wp-json\/wp\/v2\/media\/5888"}],"wp:attachment":[{"href":"http:\/\/kmbrian.com\/blog\/wp-json\/wp\/v2\/media?parent=5872"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/kmbrian.com\/blog\/wp-json\/wp\/v2\/categories?post=5872"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/kmbrian.com\/blog\/wp-json\/wp\/v2\/tags?post=5872"}],"curies":[{"name":"wp","href":"http:\/\/api.w.org\/{rel}","templated":true}]}}