Outreach is good. Making a connection is even better. But both are just a precursor to your ultimate goal: you want the prospect or customer to do something. Subscribe, download, sign up, purchase, share, and so on. Your call-to-action, then, becomes all-important. An email without one is meaningless.

Allow me to challenge you. Starting today, I want you to build a web application that generates $5000 of monthly recurring revenue (MRR) within six months. Think you can do that? That’s going from $0 to $60,000 per year in only 180 days or so. How would that change your life?

Kevin Miller knows a thing or two about digital marketing. He was previously the Director of Growth at Spire, and spent over two years at Google, working with SMBs and high-potential clients to grow their business and maximize their reach online. While there, he was consistently in the top 5% of North American performers. In …

Building and sharing epic content on social media was once a reliable way to earn exposure for your brand and drum up publicity. But today’s content promotion landscape is saturated – in 2016, 89% of marketers said that email is their primary channel for lead generation – and it now requires methodical and relentless outreach …

In this article, I’m going to show how to use some of the more advanced features of the tool so that you can make sure you’re using Mailshake to its full potential. Here is what we’re going to cover: Advanced personalization and text replacements The sending calendar: editing when emails are sent Sending from your …