Entries Written Mark Lindquist
Sales Process Management: Everything You Need to Know
Great sales teams don’t just happen. Instead, they’re built – brick by brick – by leaders with a data-driven focus on proper sales process management. And although every team has its own weaknesses, true sales leaders recognize that effectiveness in all of the following sales functions is necessary for success: Operating according to a defined …
LinkedIn Selling Strategy: Everything You Need to Know
According to LinkedIn, four out of every five of the platform’s members drive business decisions, giving the network twice the buying power of the average website. That’s a huge opportunity for salespeople, but how do you take advantage of it? How do you find the right prospects amidst LinkedIn’s 630M+ members? Should you connect with …
Sales Prospecting: Everything You Need to Know
Sales success comes from a healthy pipeline. It’s that simple. Without a steady stream of qualified prospects you can call on at any time, you’ll never have enough leads to survive the natural attrition of the sales process and meet your revenue or customer acquisition goals. Yet, as anyone who’s worked in sales knows, actually …
Cold Email Strategy: Everything You Need to Know
There is a lot out there on how to send cold emails that convert. But through all the templates, examples, best practices, and anecdotes, there are really only about 10 things you have to get right: Set a goal to move the prospect to the next phase, whatever that is for your business; not to …
Follow Up Email Strategy: Everything You Need to Know
If there’s one thing that one thing that every seasoned salesperson will agree on, it’s this: Following up is absolutely essential to a successful prospecting and sales strategy. A sales strategy that relies on just 1 email, a single cold call, 1 LinkedIn message, is doomed to fail. And it’s not just conjecture. The numbers …